The Situation: Your clients think long-term care means going to a nursing home.
Many people equate long-term care with nursing home care. And for most people, that’s someplace they simply refuse to go. Since they have no intention of ending up in a nursing home, they don’t think they need an LTCi policy.
Sales Idea: Show your clients how LTCi actually can help keep people out of a nursing home.
Today’s LTCi policies are designed to help people get the care they need in the comfort of their own homes. Here’s how:
– MutualCare Solutions policies include a built-in cash benefit with no elimination period. This gives people the flexibility to receive benefits in cash each month as opposed to waiting to be reimbursed for actual expenses they incur. Having cash up front can be helpful for someone who would like to pay travel expenses for a visiting family member who is providing care or to pay for services not otherwise covered by the policy. More >>